Toolkit
Library staff across New York can become the best ambassadors for NOVELNY. With strategic marketing and communications, librarians will increase usage, visibility and support for NOVELNY.
In order to assist librarians in marketing NOVELNY and their other electronic resources, a series of publications have been created and assembled in a downloadable marketing toolkit.
The toolkit contains:
- A variety of print collateral (brochures, bookmarks, mailers, etc.) in a choice of formats (PDF, HTML, Microsoft Word) that inform, motivate, and empower your customers to get the most from online library resources. These publications can be printed on a color printer or customized with your library's logo and printed professionally.
- Logos (both color and black & white) for either print or web use.
- Fact Sheets to educate your customers about the NOVELNY databases.
Brochures
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Sizzlers (Rack Cards)
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Counter Cards

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Bookmarks
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Mailers
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Logos

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Fact Sheets
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Link to NOVELNY from Your Site
Download the medium-resolution (180x40) logo to the images folder for your site.
Cut and paste the code below to add a link to the NOVELNY website. (Change "yourimagefolder" to correspond to where your images are located.)
<a href="http://www.novelnewyork.org/"><img src="/yourimagefolder/NOVELlogo_MedwebRGB_180px40px.jpg" alt="NOVELny logo" width="180" height= "40" border="0"></a>
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LSTA Credit Language
The following "credit" paragraph should appear on your library's database web page or other materials relating to NOVELNY:
Provided by the New York State Library, NOVELNY connects
New Yorkers to 21st century information. NOVELNY is
supported with temporary federal Library Services and Technology
Act funds from the Institute of Museum and Library Services
(IMLS). The New York Library Initiative is a proposal for permanent
state funding for NOVELNY, a pilot
project for the Statewide Internet Library.
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